This Smart Data Collective report suggests that business intelligence decisions are moving from the boardroom to the front lines. The reason for this, as quoted by the article, is "offerings that integrate data and process dashboards" as well as "event-driven systems that initiate a business process based on certain data conditions."
"Instead of just dashboards and reporting users can pull reports and mine data to make better decisions. These reports are being used to predict trends and make decisions. Streamlining data with BI tools can help make this possible.
"In a CIO.com article, Gartners research vice-president Bill Hostmann says the information infrastructure is shifting to outsourcing and self-service. 'This is the transition CIOs are thinking about and its where BI sits.'"