Avidian Technologies has recently announced the launch of Prophet 5 Ultimate Edition, the newest product in the companys leading Microsoft Outlook-based customer relationship management (CRM) software line. As noted in this news release on Business Wire, Prophet Ultimate enables businesses to tailor Prophets existing opportunity tracking capabilities to meet the needs of departments beyond the sales force.
"In other editions of Prophet, customer records are limited to the concept of sales opportunities, as this is the core element of a sales-centric CRM. Prophet Ultimate, however, allows each individual department to create their own customer record template for a variety of purposes. For example, these records can still be designated as sales opportunities for the sales team, but alternative records can also be created such as support tickets for the technical support staff or customer service tickets for the client services team."