HEALTHvision, an Internet healthcare company, has introduced a new Web-based customer relationship management (eCRM) program designed to provide interactive tools and services for healthcare organizations. The program will allow online healthcare organizations to satisfy customers via interactive, personalized information and resources.
HEALTHvision's customized, locally branded solutions enable healthcare organizations to utilize the power of the Internet to solve business and clinical issues, consolidate access to information and enhance communication with key audiences. The eCRM component is available as an add-on module or stand-alone entity, allowing healthcare enterprises to further strengthen two-way interaction with customers while data gathering.
Capitalizing on the growing need for eCRM strategies, Scott Decker, CEO of HEALTHvision states, "We see this trend for providing customized, personalized, locally branded information to healthcare consumers gaining rapidly. More and more forward-thinking providers are feeling the need to 'get closer to the consumer' by capturing and synthesizing relevant customer data, and then leveraging this information in various customer touch points such as e-mail, the Web, phone and fax. Our goal at HEALTHvision is to be the premier supplier of solutions that allow for this essential exchange between healthcare provider and consumer."
Formed in 1999 and headquartered in Irving, Texas, HEALTHvision helps local healthcare organizations use the Internet to reach physicians, patients, consumers and employees through customized, branded e-health solutions.