Tipper Tie, Inc. along with finalists Hard Rock Cafe International and Meriwest Credit Union were selected in the small-to-midsize enterprise category. Canada Post Corp., Bank One and C3RM, Enterprise Customer Management, General Motors Corporation were chosen as finalists in the large-enterprise category. A four-person review team from the Gartner analyst community selected the two winners.
"These selections illustrate that technology can only be a powerful enabling force if enterprises are willing to reshape business processes, behaviors and incentives to support CRM business transformation," said Claudio Marcus, Gartner research director, CRM Strategy and Marketing. "The accomplishments of Canada Post and Tipper Tie demonstrate that enterprises that successfully evolve to orchestrate and co-create experiences with their customers reap great benefits."
Gartner will honor its CRM Excellence Award recipients by making two donations, in the recipients' names, to their choice of one of several designated charities. Each donation will consist of a weekend getaway package provided by Starwood Hotels and Resorts.
Tipper Tie, owned by Dover Corp, manufactures and sells products that include clippers, aluminum clips, aluminum wire products, electric fence supplies and netting. The Tipper Tie, Inc. family consists of four companies: Tipper Tie, Tipper Tie-Net, Tipper Tie technopack and Tipper Tie Alpina.
Canada Post serves over 30 million Canadians at some 13 million addresses and nearly 1 million Canadian businesses. Incorporated in 1981, the company employs more than 56,000 people and offers customers 7,000 postal outlets and the largest retail network in Canada.