Want better return on your e-mail campaigns? Try these five tips to start the New Year right.
It's no secret that 2009 will be a challenging year for business owners. As the line between success and failure shrinks, it pays to make the most of your marketing efforts. E-mail marketing, when done well, is a highly effective tool to drive sales and to build customer loyalty. As the head of marketing at Campaigner.com, an e-mail marketing solutions provider based in Canada, Luc Vezina knows a thing or two about e-mail marketing. Vezina sent us his top five suggestions on how to improve the results you get in your 2009 e-mail marketing campaigns.