New York-based brokerage firm Wall Street Access today announced that it has implemented the LivePerson real-time assistance Chat product into its online customer systems.
The agreement with LivePerson will enable Wall Street Access to more efficiently manage online account inquiries, providing customers with quicker access to account information.
The firm's customers will now be able to chat in real time with customer services agents on a secure line, thus obtaining fast access to account information without having to make a phone call. LivePerson Chat lets customer service agents interact with several customers at once, field new customer conversations, or transfer conversations to other representatives.
"By providing the highest level of customer service, we have been able to build and grow a customer base comprised of the most sophisticated investors," said Denis Kelleher, CEO and founder of privately held Wall Street Access. "We are aggressively adding tools and features to assist our customers. Our customer service representatives are some of the best trained in the business and we are continually upgrading the tools and technology they have at their disposal."
"With such a distinguished brand and highly regarded reputation for individualized customer attention, we're thrilled that LivePerson is able to help Wall Street Access deliver the same level of service to its online customers," said Robert LoCascio, CEO of LivePerson. "The ability to respond quickly to website visitors' questions and provide personalized customer service and sales assistance is crucial for the success of companies doing business on the Internet."
Founded in 1981 by CEO Denis P. Kelleher, Wall Street Access is independently owned and has no affiliation with any market maker or intermediary, allowing its brokers to trade at the best point of execution. In addition, Wall Street Access is recognized as a leader in offering quality trade executions for options investors, and is the first online brokerage to allow the electronic placement of complex options orders. Wall Street Access is a member of the NYSE, NASD and SIPC and clears trades through Deutsche Banc Alex. Brown. The Wall Street Access web site is located at.
LivePerson is a leading Application Service Provider (ASP) of technology facilitating real-time customer service for companies doing business on the Internet. The LivePerson service enables online businesses to communicate with Internet users in real time, thereby enhancing the online experience. With LivePerson Exchange, consisting of Chat, FAQ, Email and Document Management, LivePerson offers clients the opportunity to increase sales, lower customer service costs and increase responsiveness to customer needs. LivePerson is headquartered in New York City, with offices in San Francisco, London and Tel Aviv.
Reprinted from ApplicationPlanet.